Owned and operated by Joseph Wagner, Copper Cane Wines & Provisions is based in Napa Valley and houses a collection of brands. Copper Cane is also home to Avrae, a premium line of cigars and Mia Marcelle, a luxurious swimwear collection designed by Amber Wagner and made in the USA.
According to Copper Cane, Tank was tapped for “attitude, responsiveness and great work” to create five distinct and compelling sites that would elevate the rich history of the people behind this Napa Valley company.
Tank’s UX, design and development teams collaborated closely to rethink and redesign Copper Cane’s portfolio of sites, starting with the Meiomi site. The site established a common structure by implementing a multisite content management system across the remaining sites while uniquely reflecting the individual brands. Subsequently, Copper Cane asked Tank to design the Avrae and Mia Marcelle websites in addition to the wine brands.